A DESIGNER WITHOUT A CONCEPT IS ONLY A DECORATOR

OBJECTIVE

Create a comprehensive type promo and specimen book to showcase a typeface. The topic should have a direct corolation to the typeface’s characteristic.

CONCEPT
Kievit is a typeface with a characteristic of high readability in small size. To create a direct link by comparing the readability of Kievit with micro-expression; a science in which small detail means a great deal. In addition to build on the theme of intelligence agency and law enforcement use of microexpression to showcase the versatility nature of the typeface.